The Brand Marketing Insider

Building Personal Brands that Stand Out

A Done for You Program with Robyn Graham and her Team of Experts

woman in a white camisole and whte and gray striped sweater with long brown hair and blue eyes smiling while sitting a white desk writing in a planner with a pair of glasses, a white coffee mug, a nikon camera and an apple mac book pro sitting on the desk

As a brand marketing strategist, mentor and photographer I have created a program to build personal brands that is customized for individual branding needs.  Whether you are an entrepreneur or a small business owner you have a personal brand and you need to stand out as an expert in your area of expertise.

The Program

The Brand Marketing Insider personal branding program is designed to build personal brands that stand out, connect with your ideal audience, and attract more clients.    I coordinate the entire project with my team of experts in copywriting, website design, graphic design, videography, and social media.   We work with you and for you to create a personal brand that generates an emotional connection with your ideal audience to build the know like and trust factor.

It is known that people are more likely to buy when they know the person behind a business.

Our done for you program is designed to help you:

  • identify your niche
  • define your ideal audience
  • differentiate yourself from others in your area of expertise
  • build an on-line presence that will get you noticed and help you stand out in the sea of on-line noise
  • create emotional connection with your audience
  • identify you as the expert your ideal clients want to buy from

Client Specific

Designing a brand marketing strategy and building a personal brand is very client specific.  We customize the entire program for our client's needs and interests.

For example, if you already have a website but need copy, branded photography and videography, I price the program based only on the services you need us to provide.

Your specific individual needs are mapped out during a one on one call in which I get to know everything about you and your business that will determine what your business needs to have an amazing personal brand.  Then, we dive deep into your business and personality so that we can begin building your brand marketing strategy and personal brand from a team approach.

Streamlined Approach

The process is streamlined and easy for you.  I become your project manager.  We meet with you as a team so that you can get to know all of us and from there, I coordinate the details and we do all of the behind the scenes work for you.

One Stop Shopping

You don't have to search for individual contractors to work with.   This is a one-stop-shopping experience for you.

Easy as 123

Building a personal brand can be as easy as 123 when you have the right team working for you!

What People are Saying

"Robyn is a gamechanger!!! I found myself needing assistance in steering our business through a change in ownership, coupled with a re-branding. Our challenge was to thread the needle of communicating a seamless transition of ownership, while simultaneously rolling out a whole look and feel to a 20 year-old brand. I didn’t even know where to begin, but had the fortune of connecting with Robyn. When we met I explained where we were at as an organization and where we wanted to go. Within days she provided the vision for getting us where we needed to be. From there she coordinated an entire team of experts to execute on the project. It was amazing how quickly she pulled together matter experts whose skill sets spanned photography/videography, graphic arts, web design, copy writing and social media. She then led the project every step of the way until she and her team delivered on our ultimate goal. Our experience with her went far beyond the tangible deliverables, her positive spirit brought a new sense of energy and excitement to the entire organization. Furthermore, she had the courage to push me out of my comfort zone to bring out my best. The bottom line is that in hindsight I couldn’t imagine tackling the project without Robyn." ~ S.S., N1 Advisors

"Robyn is knowledgeable, personable and a master at her craft.Her personal branding expertise translates to businessprofessionals in any discipline, and her customer focus is secondto none. I am so grateful to Robyn for her assistance in the growth of my home staging business!" N.V., StagingCraft, LLC

Is The Brand Marketing Insider for You?

Do you struggle to find clients?

Are you spending too much time working and not making enough money?

Do your clients cause you frustration?

Does the thought of creating content overwhelm you?

Are you afraid of losing money?

Do you feel overwhelmed when you think about having a business or brand?

If you answered yes to any of these questions I am here to help you!  I've been right where you are and am here to guide you.  I'll not only share my brand marketing strategy, The Six Pillars of Success, but will share everything I've learned on my journey of creating a successful brand and business.

How Can The Brand Insider Program Help You?

The Brand Insider Program is designed to take away the stress of building a brand.  We have created "done for you" services and mentoring that will get you on your way to standing out and making an impact without spending countless hours working for no return.

  • You gain confidence in your brand and learn to create a positive experience for your ideal audience by building a community through content that is authentic, has clarity, is consistent, and is cohesive.
  • Combined, this builds the know, like and trust factor which sells your brand without you having to sell. The brand is noticed, new clients are calling and the business soars to new heights.
  • Not only will your brand soar to new heights, will be able to work less, have less stress and make more money!

The Brand Insider Details

Three Options

We have created three options for you!  Each option is designed to get you well on your way to having a brand that stands out and will make an impact.

Customized

Each level of the program is customized for your specific needs.  We price the packages based on the items you want included and do not charge for services we won't be doing for you.  For example, you are a copywriter who needs a personal brand.  You need everything we offer but will be doing your own copy.  That's fine with us.  We deduct copywriting from the total cost.

Location

If you want to work with us to build your brand but do not live in the Philadelphia region, no problem.  I work with other branding photographers all over the US and have hand picked them to ensure you will receive the best quality of images to represent you and your business.   I create the shot list for you and coordinate what you need with you and the photographer to ensure the experience is hassle free for you.  Or, one of us travels, you to me or I will travel to you.

The Brand Insider

Level 1

  • Branding Shoot and Image Use Consultation
  •  Brand specific shot list
  •  50 high-resolution edited digital files – Instagram and LinkedIn ready
  •  Headshot, Candids, Behind the scenes
  •  5 wardrobe options
  •  Professional makeup application
  •  In-studio and/or on-location, in-door and out-door shots
  •  Consultation on how to use the images for SEO and for social media

 

 

The Brand Insider

Level 2

  • Branding Shoot and Image Use Consultation
  •  Niche and personal brand identification through brand equation
  •  Website review and consultation
  •  Copy for website and bios
  •  Smart Phone Photography/Videography Guide
  •  Color palette and mood board for brand direction
  •  Social media consult with Social Media Expert
  •  Video creation
  •  FB Group for networking and learning opportunities
  •  Group mastermind and accountability call weekly
  •  Private Consultation – 45 minutes mid-way through program
  •  10am -4pm ET Monday – Friday access for questions

 

The Brand Insider

Level 3

  • Branding Shoot and Image Use Consultation
  • Niche and personal brand identification though brand equation
  •  Website review and consultation
  •  Website Design – 5 pages with blog
  •  Additional Copy
  •  Smart Phone Photography/Videography Guide
  •  Color palette and mood board for brand direction
  •  Logo design
  •  Social media consult with social media expert
  •  FB Group for networking and learning opportunities
  •  Consultation – 60 minutes mid-way through program
  •  10am -4pm ET Monday – Friday access for questions

 

Program options begin at $1997.

Additional products and services are available upon request and will be priced accordingly.   For example, business cards, stationary, etc.

Ryan Repash - Videographer

Ryan is a filmmaker, musician, and former environmental scientist. He went to school (Muhlenberg College) for biology but music and photography have always been a big part of his life. Around 2008 he got into filming and things took off from there as he jumped from second/assistant shooting to lead shooting and then launching his own film studio in 2019 called Roslyn Films.
Ryan loves the process of shooting, editing, and crafting a film that tells a story in a moving and meaningful way. When he's not filming he's usually spending time with his wife, two daughters, and  cat, Watson. They try to keep pizza to just one night a week, local park visits to as often as possible, and their coffee maker running non stop.
personal branding and wedding videographer holding a tripod with a camera on it in a natural background wearing a short sleeve shirt and smiling

Lydia Grossov - Graphic and Website Designer

Lydia Grossov is a branding innovator with 20+ years of experience and a passion for creating bold and impactful designs that help organizations connect with their consumers in a meaningful way, build credibility, and position her clients as leaders in their fields.

The Founder and Creative Director of Expresso Design, Lydia combines the business acumen of an entrepreneur with the creativity of an artist to design logos, marketing collateral and campaigns, and websites whose flavors are as rich and stimulating to the senses as a perfectly brewed cup of espresso.

beautiful brand and website designer with short red hair wearing a gold necklace and black v neck top

Lora Shipman - Social Media Expert and Manager

Lora Shipman has been working and consulting in the digital marketing space since 2007 excelling in the areas of social media, content marketing, and blogging. 
She is an entrepreneur at heart and owns her own Social Media consulting and management business - Shipman Media, where she focuses on creating content, designing graphics, and social media advertising for her clients across the United States.  Host of her own podcast “The Lora Shipman Show,” (available on iTunes, Stitcher, GooglePlay, and Spotify) she shares industry trends and guides her audience through digital marketing mini-trainings. 
Lora resides in the Tampa Bay area with her husband, daughter and their two shih tzus, Max and Tatsu.
beautiful blond lady in black and white photo wearing a black top with her plam resting on her chin

Marissa Polselli - Copywriter

Marissa Polselli is a writer and speaker whose love of words began with her first library card at age six. The founder and CEO of Wordtree, LLC and creator of the HeartSmart™ Writing Method, Marissa draws on her 18 years of experience as a teacher, 10 years of work with student journalists, five years in the corporate world, and lifelong love affair with words to help her clients express themselves with joy and authenticity.

She specializes in developing effective and beautiful copy for blogs and websites, empowering clients to pursue their dreams with optimized resumes and LinkedIn profiles, and inspiring people to connect with the power of words in workshops and speaking engagements.

beautiful woman with curly brown hair standing with pine tree needles around the left side of er face with a necklace on and a white print blouse

Jill Wichner - Copywriter

Jill Wichner, is a copywriter and content strategist with a passion for using the power of words to impact those who read them. She specializes in helping big-hearted entrepreneurs and small business owners grow more engaged and connected audiences through impactful, high-converting copy that captures the personality behind the words.

Jill's love of writing and lifetime habit of analyzing join forces to offer a balanced and unique mix of strategic and personality-packed content that beautifully captures your voice, captivates your audience and is optimized to get results that will help grow and market your business. It's storytelling custom-tailored to your brand! This takes a lot off your plate and allows you to put your focus where it most needs to be. Whether you're just starting your business or well on your way to creating your empire ... your voice matters. Her happy place is showcasing your unique voice with words that convert and connect.

beautiful woman with long brown hair smiling and wearing a black v neck top with a long cold necklace who is a copywriter for personal branding clients

Ready to grow your brand and attract more clients?

Become a Brand Insider and get your free eBook - The 5 Key Components of a Personal Brand - Where to begin when you want to create a personal brand for your business. You'll also receive my weekly emails with brand marketing strategies, tips for branding your business, info on my favorite products, inspiration and more!

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